Small business, the Internet, and the digital era – What to do if you don’t like technology?

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Simple Website Service

| Updated June 6, 2023

According to a report from Deloitte 80% of US small businesses are not taking advantage of the digital tools available to them, including the internet.  Additionally, the same report cites that small businesses who are using these tools are experiencing multiple benefits, mainly in areas of growth and revenue.  In fact, the type of tools that are available include project management, email, CRM, HR, accounting, communications (the internet and email) and data management tools. Indeed, if you are not tech savvy, this may all seem very daunting and you may want to close your internet browser and pick up a good book. But, there are solutions for tech-phobia and internet listlessness, and you may want to leverage them for your small business, so read on!

How is small business faring in the digital era

Digital transformation or digital adoption are trending terms that describe the use of technology.  They are about how people are migrating away from traditional work tools to digital ones.  For example, going paperless or getting a website. Small business is lagging in terms of digital transformation, or so the stats say. This gap is growing year on year.  Taking the first step is cited as the primary problem.  Once a small business takes the first step in digital adoption, they grow from there and it snowballs. There is a big difference in the type of digital tool and the sector using them, in terms of adoption. Some tools have higher adoption rates than others, in different sectors.

According to a study, small businesses mainly use email and the internet as digital tools, in Australia and the UK.

How do small businesses benefit from the digital world and the internet?

When small businesses do adopt digital technologies the benefits they experience are enormous. Digital tools help to start, run, grow their small businesses, along with helping them survive through tough times.  It is a true snowball effect.  According to a study, small businesses in the US who use +6 digital tools saw an increase in profits and sales (82%) in comparison to their peers who only use 1 or less digital tool.

Let’s go over a few of the benefits of digital tools for small business:

  • People expect fast, efficient service. They want you to be where they can easily find you.

  • Access to data for decision making

  • Having a look at who visited your website can give you insight into where to advertise your business

  • Limits human error

  • An accounting package can go a long way in getting your monthly books right

  • Financial savings

  • Email costs less than paper and post

  • Your website may open up new markets that you were unaware of

  • Reaching your customer

  • Email is any easy way to get in touch

  • Efficiency

  • Project Management tools can streamline your work process

What to do if as a small business owner you don’t like dealing with technology

So here you are – all the stats say go digital but you don’t like technology. There’s a great solution for that. Outsource what you need done until you feel comfortable to get involved.  Many people were confused by their smart phone when they first got it, but wizz away on it daily now. Email was a mystery to some, now it’s their go to for communication. 

One great solution

Simple Website Service can take your headache away when it comes to a website for your small business. Our simple process makes sure you don’t have to get involved at any time. We do it all, from design to updates! Don’t stress about technology, get us in and go back to running your business. We offer professional small business websites at excellent rates. You can also check our FAQs page for more information.

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In short, we designed Simple Website Service to take away all of the burden of website design, launch, hosting, backup and maintenance.

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We know that the problems our customers face are common. Outdated and not user-friendly websites that do not display properly on many devices can make it almost impossible to attract and retain clients. With Simple Website Service, these concerns are a thing of the past. Our completely turn-key service offers endless possibilities. Our team is always available to assist with all things related to your website, no matter what. We are always a phone call away. 

Simple Website Service provides a sense of ease and comfort to our clients, letting them know that getting a great website does not have to be difficult or expensive. Our approach removes any fear of change, a common concern for business owners who have either had a bad experience in the past or don’t know where to start.

Simple Website Service has the potential to transform your business’s online presence. We are fully committed to providing a transformational impact on our clients’ businesses, giving them an edge in today’s competitive market. So, if you’re a small business owner looking for a hassle-free website builder with professional support, look no further than Simple Website Service.

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Simple Website Service

Simple Website Service is an affordable, turn-key, custom professional website service for small business owners. Our website design solution comes with full ongoing support for updates, maintenance, security and backup. Our customers speak with a REAL person. With over 100 customers, our singular focus allows us to keep costs down for our customers. Small business websites are ALL we do. For over 17 years, we've listened to our customers - small business owners who need help creating professional websites that truly represent their brand. But, traditional options are expensive and time consuming while templated do-it-yourself solutions fail to capture the essence of what makes their businesses unique. That's why we created Simple Website Service for small business owners who don't have the time to wade through the complexities of a web project.

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