Websites 101: Finding the right fit – How do websites differ and what type of website do I need for my small business?

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Simple Website Service

| Updated May 18, 2023

Traditionally, website developers wrote the code to develop a website.  How it all worked was a mystery to the common man.  Certainly, website development was a complex process. In today’s times, it is less complex, but still involves technical knowledge.  Furthermore, a new trend in website design and build is UX or user experience. This has brought its own set of complexities.  Nonetheless, different types of business have different needs in terms of website, according to vertical, market and product. You may ask what type of website do I need for my small business?”.  This is a great question and there is a lot you need to know before making a decision. Therefore, let’s discuss these elements and find the best small business website solution for you. 

The different parts that make up a website

Developers use code to develop websites.  A type of code called HTML is used to build websites.  Instead, one can also create websites with block building technology.     

Websites consist of a few different elements. Namely, pages, a navigation menu to navigate between the different pages, a header and footer, buttons to link to other parts, content (the stuff we love reading!), images/video and contact forms.  This is the part we see when we browse the internet and land on a website. Namely, the front-end or on-page.   

The back-end or off-page is the part we don’t see.  Interestingly, it consists of the code, hosting, domain, CDM, XL site map and website metadata.

Pages can consist of homepages, about us pages, blog pages and contact us pages.  Again, there is a vast range of potential pages a website can have. 

Header and footer elements normally contain social media links and contact details. 

Buttons link to other parts of interest or to contact the owner of the website. 

Content is the written parts.

Images and video add interest or further explain the content. 

Contact forms are to contact the website owner. 

main-parts-of-webpage-layout Webp

How do websites differ and why?

Importantly, for small business owners websites differ. There are many people who design and build websites and many are complex. As a result of this, the costs can skyrocket. In fact, it is advisable to stay informed about what’s available and what you actually need. 

We have created a list of the different types of websites that are used for different verticals:

Online store: This is a website where products are sold online. It’s like a physical store except it’s online.  They may be physical products or digital downloads.  The purchase and payment take place on the website and the physical product is shipped to the customer or the digital product is downloaded.

Blog: This is a website with informative and interesting articles that normally relate to a particular topic.  A successful blog website generally develops a large following. 

Forum:  This is a website where people discuss and communicate. It normally relates to a particular group of people around a particular topic.   

eLearning website: This is a website where people can complete courses in a chosen subject.  

Business website:  This type of website is for business and corporate to advertise themselves and their product. 

Subscription website: This type of website could be a news website where people purchase a subscription to read the news articles. 

Indeed, some of these websites, like online stores and eLearning websites, are complex.  They take time and resources to build and need intense management. Correspondingly, blogs are less intensive to build and maintain, but take a lot of time in terms of content and writing new articles. Moreover, the back-end of a subscription website is complicated to build, needing a subscription module. 

All these complexities add to the cost of building and maintaining the website.

Plugins and Integrations

Firstly, to add the features that you need to build the perfect website to suit your needs you may have to purchase a plug in. Secondly, for marketing purposes, like email marketing, you may need to integrate your website with another type of platform.  

A plugin allows you to customize a website with the features you need.  For example if you are running a subscription news website, you will need to purchase a subscription module plugin and add it to your website.  This will provide the means for the website visitor to sign up, log in and process their monthly payment, etc. 

An integration allows different types of platforms to work together with your website.  For example if you want to add a newsletter signup form to your business website, you can integrate it with your email platform so when your website visitor adds their name on the website it is automatically added to a list on your email platform and you can begin emailing them your newsletter. 

Now that we have some knowledge of how websites work and what different types of websites there are we can answer the question, what kind of website do I need.

So then, what type of website do I need for my small business?

So, how best can small businesses leverage the digital space, but address their needs prudently?  When you ask, what type of website do I need for my small business? We can answer.  Truthfully, small businesses only need a few pages to showcase what they are about and be there for when customers need their products.  In fact, they generally don’t need a payment system, a booking system, complex navigation or chat functions, like other verticals need. Therefore, they need a small business website, where they don’t have to pay for what they won’t use, but can still reap the benefits of having a website. We hope this answers your question, what type of website do I need for my small business?

How does a small business website benefit small businesses?

Your small business website acts as a physical location, but online.  It has the same address all the time, so your customers can easily find you if they need to.  They can also discover you through search engines like Google.  A search engine is defined as an indexing system that finds information on the internet. Through a process of firstly, crawling; secondly, indexing; finally, searching and ranking, search engines put your business right where you want it to be.  In front of a potential customer who is searching for your product.  What’s not to love?

How to get a small business website

We provide a service to small businesses offering these types of simplified websites.  Very little input is required from the small business owner. The process is simple. The small business owner is presented with a new website in no time that suits their requirements. No fuss, simple and easy. Best of all, it’s affordable!

Ask yourself, what type of website do I need, and get in touch today!

Book a free consultation today.

Simple Website Service is Turn-Key

Our turn-key approach to website design, launch, hosting, backup, and maintenance takes away all of the burdens that come with creating and maintaining a top-quality website. Our team is always available and ready to assist in any way necessary to ensure that our clients have a website that reflects their brand and attracts potential customers.

In short, we designed Simple Website Service to take away all of the burden of website design, launch, hosting, backup and maintenance.

We’re Always a Phone Call Away

We know that the problems our customers face are common. Outdated and not user-friendly websites that do not display properly on many devices can make it almost impossible to attract and retain clients. With Simple Website Service, these concerns are a thing of the past. Our completely turn-key service offers endless possibilities. Our team is always available to assist with all things related to your website, no matter what. We are always a phone call away. 

Simple Website Service provides a sense of ease and comfort to our clients, letting them know that getting a great website does not have to be difficult or expensive. Our approach removes any fear of change, a common concern for business owners who have either had a bad experience in the past or don’t know where to start.

Simple Website Service has the potential to transform your business’s online presence. We are fully committed to providing a transformational impact on our clients’ businesses, giving them an edge in today’s competitive market. So, if you’re a small business owner looking for a hassle-free website builder with professional support, look no further than Simple Website Service.

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Simple Website Service

Simple Website Service is an affordable, turn-key, custom professional website service for small business owners. Our website design solution comes with full ongoing support for updates, maintenance, security and backup. Our customers speak with a REAL person. With over 100 customers, our singular focus allows us to keep costs down for our customers. Small business websites are ALL we do. For over 17 years, we've listened to our customers - small business owners who need help creating professional websites that truly represent their brand. But, traditional options are expensive and time consuming while templated do-it-yourself solutions fail to capture the essence of what makes their businesses unique. That's why we created Simple Website Service for small business owners who don't have the time to wade through the complexities of a web project.

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